About Us

Fine Jewelry Online from Helzberg Diamonds
When you're shopping for fine jewelry online, you want to be sure you know exactly who you're dealing with. At Helzberg Diamonds, we've been in the fine jewelry business for more than 90 years. So you can shop with confidence!

About Us

Over 90 Years Experience

We haven't been around quite as long as diamonds have-but almost. Our 90-year history as a family-led company culminates in our affiliation with Berkshire/Hathaway and Warren Buffett (read the whole story). In other words, nobody knows more about selecting and designing jewelry that will be cherished for generations than Helzberg Diamonds.

270 Beautiful Stores

At our online jewelry store, or the 270 Helzberg Diamonds stores across the country, we don't just sell jewelry in burgundy boxes. We produce gasps. We provoke tears of joy. We cause women to shriek "yes!" and help men wipe their brows in relief.

Our business is about celebrating, about uniting, about creating family legacies. We're honored to be part of your marriages and your milestones, and dedicated to being part of your communities. Learn more about our community contributions.

A Million Sparkling Stories

Most of all, we love being part of your love stories. Read about how Barnett Helzberg's love story led to the creation of the free I Am Loved® button 40 years ago. Or tell us your own love story-by submitting your Story that Sparkles.

The Helzberg Diamond

At Helzberg Diamonds®, all of our diamonds are closely scrutinized for rarity and beauty, and we won't sell them if they don't meet our high standards. This meticulous attention to detail and dedication to value allow us to say that there are diamonds, and then there are Helzberg Diamonds.

We hope whatever story brought you to our site-from honoring a birthday to a well-deserved promotion, from marking your first anniversary or your 50th-that Helzberg Diamonds will help make it a happy one.